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Lerato Tsotetsi is a skilled retail media account manager currently at Croud since April 2024, with a robust background in e-commerce and optimization management developed over several years in various roles. Prior experience at Mayzon included leading paid search strategies and managing advertising budgets across multiple product categories, alongside the implementation of a new CMS/PIM system that facilitated the launch of over 100 products. Previous positions at Jantzen Brands Corporation and Perry Ellis International involved extensive account management for high-volume retail partnerships, demonstrating strong capabilities in sales support and logistical coordination. Lerato's career also encompasses roles in public relations, social media marketing, and event organization, complemented by a Bachelor of Science in Fashion and Textile Management from North Carolina State University.