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Samara Gerard is an experienced media professional currently serving as Group Director at CROSSMEDIA USA since March 2022. Prior to this role, Samara held various positions at Mediahub Worldwide, including VP, Media Director, and has a background in digital marketing and media planning from roles at Zimmerman Advertising and 3W Studios. Samara's expertise encompasses digital media campaign management, client relations, and integrating CRM data, having worked with prominent clients like Papa Johns and Steak 'n Shake. Educational credentials include a Bachelor's Degree in Information, Communication, & Technology from Florida State University.