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Valentina Jiménez Silva y Rosas is an accomplished marketing professional with extensive experience in leading marketing, communication, and digital teams across various organizations. Currently serving as the Head of Marketing, Comunicación y Digital at Santander Consumer Finance since August 2021, Valentina focuses on developing comprehensive strategies to enhance brand growth and market presence. Prior roles include establishing the Marketing department at Creditel and leading brand launch initiatives at Getnet Uruguay. Valentina has held significant positions at Banco Santander, including coordinating marketing and communication activities and crafting strategies for premium customer segments. An educational background includes a Master's in Digital Transformation and Business Development from OBS Business School, along with numerous professional development programs in marketing and communication.