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Francesca Raffo currently serves as Gerente Corporativo de Innovación at Credicorp, a position held since February 2022. Prior experience includes an extensive tenure at Banco de Crédito BCP from February 1994 to October 2024, where roles encompassed Gerente General Adjunto de Personas y Pequeños Negocios, Gerente Central de Transformación, Gerente de División de Clientes Contentos, and several others focusing on customer experience, marketing, and digital innovation. Francesca holds a BA and MBA in Marketing and Management Information Systems from American University.