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Travis Crothers is the Co-Founder and CEO of ValueBull Agency, Australia's first dedicated Values Activation Agency, established in September 2023. With a focus on helping clients effectively implement their core values, ValueBull addresses the gap in return on investment for values initiatives in Australian businesses. Travis also co-founded Fanzio in January 2020, which aims to enhance in-home fan engagement through innovative platforms, and serves as Director and Co-Founder of Creator Global, a product invention agency. Previously, Travis was Group Account Director and Account Director at Buzz Products, where the company gained recognition as one of Australia's Most Innovative Companies. Prior experience includes roles at Diageo and Elliot Newspaper Group. Travis holds education credentials from La Trobe University and Merbein Secondary College.