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Rachael Chesser is an experienced event and marketing professional with a diverse background in managing events and marketing communications across various industries. Currently serving as Event Manager at Crawford Group for Adobe, Rachael previously held event management positions at ASM Global and DTEN, where skills included coordinating logistics and executing high-profile events. Rachael's expertise extends to B2B and B2C marketing roles at HTG Molecular Diagnostics and Watermark Communities, demonstrating a strong ability to align brand messaging and enhance customer engagement. With an educational foundation that includes an MBA in Sports and Entertainment from The University of Dallas and a Bachelor's degree in Art History from Texas State University, Rachael combines creative insight with strategic execution to drive successful outcomes in event management and marketing.