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Charlotte Baldwin currently serves as the Global Chief Digital & Information Officer at Costa Coffee, the UK’s largest and fastest growing coffee shop chain, since June 2022. Additionally, Baldwin is a member of the Board of Trustees for the Costa Foundation since May 2023. Prior to these roles, Baldwin held various leadership positions, including Chief Information, Digital and Transformation Officer at Bupa Insurance and Chief Digital and Technology Officer at Freshfields Bruckhaus Deringer. Baldwin also served in senior roles at Pearson, Thomson Reuters, Deloitte, Linklaters, and Bridge Information Systems, accumulating extensive experience in technology, digital transformation, and consultancy. Baldwin earned a BA Hons (First) degree in Politics and Spanish from Staffordshire University between 1994 and 1998.