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Gloria María del Hoyo Menchaca has held various roles in the media and marketing industries since 2005. Gloria María began their career at Corazón y Medio Films as a Producer and Designer in 2005. In 2007, they worked as a Coordinadora de logística para RRPP at Fórum Internacional de las Culturas. From 2008 to 2012, they worked at YMP as a Producer and Designer, and at CONARTE Gobierno de Nuevo León as a Difusión editorial y publicitaria. From 2012 to 2018, they worked at The Home Depot México as a Jefatura de publicidad and Especialista en Relaciones Públicas. Since 2018, they have been working at Contalink | YC S21 as a Sales Director and Marketing.

Gloria María del Hoyo Menchaca completed a Master's degree in Design and Production of Television Programs from the Universidad Complutense de Madrid in 2007. Gloria María also obtained a Licenciada en Ciencias de la Comunicación from the Tecnológico de Monterrey between 2000 and 2005.