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Juan Fernando Castañeda is an experienced marketing executive currently serving as VP Mercadeo at Nutresa and President of Compañía Nacional de Chocolates S.A.S since December 2017, while also participating as a board member at Haceb. Previously, Juan Fernando held the position of Marketing Manager at Compañia de Galletas Noel from September 2011 to December 2017, contributing significantly to the marketing capabilities of the organization. Juan Fernando's extensive background includes over a decade at Procter & Gamble, where roles encompassed Marketing Director for Latin America Feminine Care and Brand Manager for Home Care. Academic qualifications include a CEO Program from Northwestern University's Kellogg School of Management, an Alta Dirección in International Business from Universidad EAFIT, and a Bachelor's degree in Engineering from the same institution.