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Joe Geismar is a seasoned sales professional with extensive experience in overseeing sportswear brands, currently serving as the VP of Sales and National Sales Director at Colosseum Athletics since September 2005. In previous roles, Joe held the position of Regional Sales Director for the Southeast, focusing on sales management, business development, product marketing, and licensing. Prior to Colosseum Athletics, Joe was a Retail Marketing Coordinator at New Balance and worked as a Store Manager and Buyer at Village Runner. Joe holds a Bachelor of Arts in History and Marketing from The College of New Jersey and has pursued ongoing education in sales and communication through Dale Carnegie Training since 2008.