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Asif Zia has worked for 10 different companies, beginning with Hamdard University in 2005 as a Web Developer. In 2006, they became the Head of Information Technology at bazaarwala.com. In 2009, they took on the role of Project Manager ICT & Security at AAA Partnership Pvt. Ltd. In 2012, they became an Independent Reseller at Procore Technologies. In 2015, they were the Head of Technology at mycart.pk. In 2018, they became the Head of Research and Development at Multinet Pakistan (Private) Limited. In 2020, they took on three roles: Chief Executive Officer at Codelabs Private Limited, Senior Advisor - Software Solutions at S E T I GENERAL TRADING L.L.C, and Chief Technology Officer at HumWell.

Asif Zia completed their Bachelor of Software System Design (BSSD) from Hamdard University in 2005. Prior to that, they completed their Secondary School Certificate (SSC) from Pakistan Embassy School Jeddah in 2000, where they studied Science.