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Eva Magklara is an experienced professional in consumer insights and market intelligence, currently serving as Consumer Insights Lead at AB VASSILOPOULOS since December 2023. Previously, Eva held the position of Global Consumer Insights Manager at GoStudent from August 2022 to December 2023, and served as Consumer & Market Intelligence Specialist at The HEINEKEN Company from November 2018 to July 2022. Earlier roles include CRM Specialist & Business Development Analyst at Dixons South East Europe and various positions at NielsenIQ, where Eva progressed from Consumer Insights Trainee to Executive. Eva holds a Master of Science in Marketing from Alba Graduate Business School and a Bachelor's degree in Commerce & Advertising with a focus on Marketing from Technological Educational Institute of Athens.