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Rob Cormack is a seasoned professional in the sports merchandising and buying sector, currently serving as Senior Manager Merchandising Europe at COBRA PUMA GOLF since January 2023. Previously, Rob held various roles at Boozt from September 2017 to September 2022, including Category Lead - Sport, where responsibilities included supporting cross-functional teams and leading the sport department. Earlier career experiences include significant positions at Under Armour, Columbia Sportswear, Nike, adidas, and Reebok, showcasing expertise in product management, sales planning, and marketing. Academic credentials include a Master's degree from the FIFA Master program and a Bachelor's degree from ESB Business School, which complement Rob's extensive practical knowledge in the sports industry.