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George Varvarelis currently serves as the Global Sense and Act Engineering Director at CNH Industrial since March 2023, following the company's acquisition of Augmenta. Prior to this, George founded Augmenta in September 2016, leading a 60-member team to create innovative technological solutions for the agricultural sector until March 2023. George's earlier experience includes a role as an Electrical Engineer at METKA S.A. and as a Product Engineer at DigiPulse Internet Services, where advancements in web applications and internet solutions were a focus. Additionally, George gained practical agricultural experience working at Family Corn Farm. An academic background includes a PhD in Online Data Processing and Computer Vision from the University of Thessaly, and studies in Electrical Engineering and Entrepreneurship from prestigious institutions.