Kacy B. has a diverse work experience spanning various roles in product marketing and growth marketing. They most recently worked at Clockwise as the Head of Growth Marketing since August 2021. Prior to that, they held the position of Director of Product Marketing at InVision from November 2020 to July 2021, and Senior Product Marketing Manager from October 2018 to November 2020.
Before joining InVision, Kacy was employed at Lyft, where they served as a Senior Product Marketing Manager. During their time at Lyft, they focused on improving marketing and product strategies to enhance activation, driver productivity, and reduce churn. Additionally, they successfully launched the Lyft Driver app, driving a 95% adoption rate. Kacy started at Lyft as a Product Marketing Manager in April 2016 and progressed to the senior level before leaving in October 2018.
Earlier in their career, Kacy worked at FiveStars as a Product Marketing Manager, where they were responsible for market research, go-to-market strategy, positioning, messaging, and closing the customer feedback loop for four major products. They also held the position of Manager, Customer Support at FiveStars from August 2012 to January 2015.
Kacy's work experience began as a Real Estate Assistant at Coldwell Banker, Malibu from August 2011 to August 2012.
Overall, Kacy B. has a strong background and expertise in product marketing, growth marketing, and customer support. They have demonstrated success in delivering strategic marketing campaigns, launching new products, and driving adoption rates.
Kacy B. attended Village Christian High School, although no specific degree or field of study is provided. Following high school, they attended Pepperdine University where they earned a Bachelor of Science (BS) degree in Business Administration. No specific start or end years are provided for either educational institution.
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