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Karol Kwiatkowski serves as the Head of SEO at Citi since April 2022 and has extensive experience in the field of internet marketing and SEO. As the founder of Ekspert SEO Karol Kwiatkowski, a consultancy established in November 2011, Karol has played a pivotal role in shaping the SEO landscape in Poland. Previous positions include Head of SEO at Strategiczni.pl, where responsibilities included overseeing content marketing and site traffic growth, and Traffic Manager at Media Ambassador, working with leading retail brands. Additional roles range from Creative Director at BookApart.com to Internet Marketing Specialist at Moby.pl, along with several positions in marketing and project management. Karol holds multiple postgraduate degrees in User Experience Design, Project Management, Public Relations/Image Management, and a Master of Arts in Language Interpretation and Translation.