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Annabelle van Dijk has extensive experience in visual merchandising and customer engagement across various companies. Currently working as a Visual Merchandiser at cip marketing GmbH since December 2021, Annabelle focuses on ADIDAS shop-in-shop areas for wholesale and franchise channels. Previous roles include Customer Happiness Manager at Beta Wine Company GmbH, where Annabelle managed B2B and B2C communications, and Visual Merchandiser positions at ARKET and UNIQLO, where Annabelle addressed visual merchandising challenges and maintained brand integrity. Annabelle also has a background in public relations and content creation for French Connection and experience in hospitality as a Barista and Sales Adviser at KOKO Coffee & Design. Annabelle holds a Bachelor’s degree in All Round Styling from Academie Artemis, complemented by foundational education at Hervormd Lyceum Zuid.