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Kathryn Bovaird has over a decade of experience in marketing and product management within the corporate landscape, currently serving as Executive Director for Business and Partnership Marketing and Prepaid Products at Cineplex since June 2011. Prior roles at Cineplex include Director of Corporate Products and Gift Cards and Senior Manager of Corporate Products and Gift Cards, where Kathryn was responsible for customer strategies across various corporate products. Before joining Cineplex, Kathryn worked at CIBC from July 2007 to June 2011, holding managerial positions focused on loyalty programs and online channels, enhancing customer satisfaction and brand loyalty. Kathryn holds an Honors B.A. in Sociology from Western University and a Post Graduate Diploma in Marketing from Humber College.