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Katharina Lemke currently works at cimdata Bildungsakademie GmbH as a Berufliche Fortbildung, focusing on usability and user experience with Adobe XD, content marketing strategies, and social media content for campaigns. Previous experience includes a sabbatical in Mexico and roles such as Customer Marketing Manager On-Trade at fritz-kulturgüter GmbH, Marketing Manager Spirits & Confectionery at Gebr. Heinemann, and Assistant Customer Marketing at Bacardi. Katharina's earlier positions encompass internships and working student roles in strategy and media at Interone and Fluent AG. Academic qualifications include a Master of Science in Management & Marketing from Leuphana University of Lüneburg, a Digital Marketing summer program at ISCTE Business School, and a Bachelor of Arts in Brand Communication and Advertising from Macromedia Hochschule für Medien und Kommunikation, complemented by a semester at Stellenbosch University focusing on marketing and economics.