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Ivan Takata is a seasoned professional with extensive experience in commercial planning and digital marketing. Currently serving as the Commercial Planning Strategy Manager at Cielo since November 2021, Ivan oversees a cross-functional team that enhances sales operations through financial analysis, commercial incentive campaigns, and comprehensive reporting for business negotiations. Prior to this role, Ivan was the Digital Marketing Manager at Toyota do Brasil, where responsibilities included website management and social media strategy. Ivan's earlier experience at Toyota includes positions as Demand and Supply Assistant Manager and National Sales Planning Analyst, alongside a role as a Sales Intern at SC Johnson. Ivan holds a Post Graduation in Market Intelligence from FIA - Fundação Instituto de Administração and a degree in Business Administration from ESPM.