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Maxime Plante has extensive experience in marketing and project management, currently serving as Chef de publicité at BETC since January 2018, overseeing campaigns for high-profile clients in the luxury and beauty sectors. This role includes managing production processes, client briefings, and strategic marketing initiatives. Prior to BETC, Maxime held positions at Le Groupe La Poste as Assistant Chef de Produit Marketing, focusing on product development and market analysis, and at Parfums Christian Dior, where responsibilities included managing brand heritage and press interactions. Additional experience includes event production for luxury fashion brands, community management for alumni networks, and retail sales in a luxury boutique. Maxime holds degrees from Grenoble Ecole de Management and Ecole Du Louvre, emphasizing art history.