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Marcela Montemayor is a Global Media Project Manager at CHANEL, currently coordinating the global paid media content for fashion advertising campaigns. With a robust background in digital media management, experience spans roles at Publicis Media where responsibilities included international digital strategy for clients like Longchamp and account management for Ralph Lauren and Pierre Fabre. Previous positions include Marketing Assistant at International Flavors & Fragrances, focusing on beauty care solutions, and Paid Media Specialist at Interius, managing and optimizing digital campaigns across various platforms. Educational qualifications consist of a Master of Science in Fashion & Luxury Management from IÉSEG School of Management and a Bachelor's degree in International Marketing from Universidad de Monterrey.