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Juan Betancourt

Trademarketing Manager at Cervecería Regional

Juan Betancourt is a skilled professional with a background in production engineering and extensive experience in trademarketing and event coordination. Currently serving as Trademarketing Manager and Coordinador de Negocios Alternativos at Cervecería Regional, C.A., Juan specializes in profitability analysis and market research to identify new business opportunities. With a longstanding role at La Llanada, Juan oversees summer camp experiences for over 200 children, managing a team of 30 guides. Previous experience includes a Supply Finance Internship at Diageo, where Juan focused on budget management, and a Plant Internship at Cervecería Gavilán, involving the brewing process of artisanal beer. Juan holds a Bachelor of Science in Production Engineering from Universidad Metropolitana.

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