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Diana Mendoza is an experienced sales professional with a strong background in customer account management and business development within the technology sector in Latin America. Currently serving as an SMB Customer Account Executive at Centribal since March 2022, Diana has previously held roles including Sales Development Representative and Business Development Representative at Lat One Group, where strategies for demand generation and social selling were implemented. Diana's experience spans various roles, including Account Executive at Global Displays Internacional and Account Growth Specialist at International Business Partner, focusing on B2B business strategies and client opportunity identification. Diana began a career in sales with Protecsa, specializing in client retention and CRM management. Educationally, Diana pursued studies in Business Administration at Politécnico Grancolombiano from 2015 to 2017.