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Heidi Oelrich is a seasoned marketing communications professional currently serving as the Senior Marketing Communications Manager at Centra Sota Cooperative since October 2021. Prior experience includes a significant tenure at Thiele Technologies, Inc., where Heidi held the role of Senior Marketing Communications Leader, Packaging, successfully launching HubSpot software for lead generation and establishing best practices for marketing automation. Heidi also served as Marketing Team Leader at Thiele Technologies, driving marketing initiatives that generated over $17M in opportunities. Earlier roles include administrative positions at Leonard, O'Brien, Spencer, Gayle & Sayre and Elliott Contracting, along with directing the Twin Cities Christmas Campaign for The Salvation Army. Heidi holds a Bachelor of Arts degree in English Literature and Writing from Bethel University.