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Barbara Feres currently serves as a Brand Strategist Jr. at CBA Design since September 2023. Previously, Barbara worked at SaudaBe Group from September 2021 to September 2023 as a Brand Strategy Analyst and supported various projects in the healthy market, focusing on branding, brand architecture, go-to-market strategies, and consumer surveys. Barbara's experience includes roles as Brand Strategy Junior Analyst and Branding Intern, where responsibilities ranged from market research to client communication and project development. Additionally, Barbara has experience as an Architectural Intern at Isabella Serai e Raisa Nougalli Arquitetura e Interiores, contributing to architecture and interior design projects. Education includes a Postgraduate Degree in Business and Marketing from ESPM, a Bachelor's in Architecture from Universidade Presbiteriana Mackenzie, and participation in an Erasmus program at Leibniz Universität Hannover.