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Aparna Madan began their work experience as a Team Associate for the Placement Cell of IMSCD&R in 2015. Aparna later became a Project Director for DIGI IMS, where they played a role in developing and implementing a college blog. Aparna then worked as an Outreach Manager for Sanshray - National Level NGO before taking on the position of Vice President at Sanshray - iLEAD Ahmednagar. In 2016, they served as a Project Consultant for Lowe Lintas and Chief Marketing Officer for Sanshray Organization. From 2016 to 2019, Aparna worked at MullenLowe Lintas Group, starting as an Advertising Account Executive, then progressing to Brand Services Manager, and eventually becoming a Senior Brand Services Manager. Aparna then worked as the Head of Account Management for Situations Advertising, overseeing accounts and brands for various clients. Most recently, Aparna worked as a Brand Management Consultant for Deepa Geethakrishnan (MYO), handling account management for personal care products. In 2022, they joined CavinKare as a Brand Manager in Innovation, where they aim to contribute to the company's vision and mission of creating a sustainable global business.

Aparna Madan has a diverse education history. In 2011, they obtained a Bachelor's degree in Biotechnology from Savitribai Phule Pune University. Aparna then pursued further education and earned a Master's degree in Business Administration (MBA) with a focus on Marketing Management from the Institute of Management Studies, Career Development & Research between 2014 and 2016. In 2020, Aparna attended the Stanford University Graduate School of Business for the Stanford GSB Design Thinking program through their executive education. In 2021, they enrolled in the Indian Institute of Management Rohtak to pursue a degree in Strategic Digital Marketing & Analytics, which they are expected to complete in 2022.

Apart from their formal education, Aparna has also obtained several certifications. Aparna completed the Stanford GSB Design Thinking program in 2020 and acquired certifications in Disruptive Branding, Marketing: Messaging with Purpose, and Writing a Marketing Plan from LinkedIn in 2022. Additionally, they have certifications from HubSpot in Build Paid Media Strategy, E-Commerce Marketing, and Measuring Brand Engagement and Emotional Connection. Aparna has also achieved recognition for their academic performance, ranking first in both the Human Rights Foundation Course and Mushroom Production Technology courses at the University of Pune, although the specific years of these accomplishments are not mentioned.