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Passionate about technology and a firm believer in Software Intelligence, Ignacio has an extensive experience demonstrating how technology can help provide right, unbiased information to drive success in organizations.

Ignacio is a Telecommunications Engineer from the University of Valladolid, executive MBA from Instituto de Empresa and has a Masters degree in Business Administration and Management from IE University.

He developed his career for more than 15 years around analytics, data and artificial intelligence, mainly in areas of project management, business development and sales teams leadership within the most relevant companies in the sector, such as IBM and Oracle.

He has also been a collaborating professor at the Madrid School of Marketing (MSMK) and the European University (EU), imparting planning and budgeting seminars in the Business Intelligence and MBA masters respectively