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Tatiana Lipiyaynen has held various high-level marketing and customer experience roles in notable companies such as Cashplus Bank and American Express. With a background in strategic planning and business development, Tatiana has extensive experience in developing and executing marketing strategies across different industries. Tatiana has also led teams in launching new products and enhancing value propositions for customers. With an MBA from INSEAD, Tatiana is a seasoned professional in the field of sales and marketing.