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Rini Roy is a seasoned professional in user research and product design, currently serving as Research Lead (Product Design) at CARS24 since January 2025. Prior to this role, Rini held positions including Senior UX Researcher at Glance and Senior User Researcher at Blinkit, where Rini contributed significantly to consumer insights and product development. Rini's career also includes roles such as Senior Research Manager at MarketVistas Consumer Insights Private Limited and Insight Consultant at Brandscapes Worldwide, among others. Rini holds a Master of Arts in Organizational Behavior Studies and Psychology from Delhi University and a Bachelor of Arts in Psychology from Lady Shri Ram College for Women.