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Eph Baum is a seasoned software engineer with extensive experience in developing and managing software solutions across various sectors, particularly in modern retailing and digital advertising. Currently serving as a Senior Software Engineer at Cars Commerce, the role involves creating tools and integrating systems across multiple teams. Prior to this, Baum worked as an Engineering Manager and Sr. Software Engineer at Dealer Inspire, focusing on API development and legacy system integration. Other notable positions include Managing Partner & Principal Engineer at dogInFlight, Full Stack Developer at Sigient, and software engineering roles across various companies such as MTS Systems Corporation and The Lacek Group. An autodidact in technology, Eph has continuously enhanced skills through numerous online education platforms.