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Maria C. Ibarra is a Lead Product Manager at Care.com, with experience in roadmap planning and execution to enhance customer acquisition through organic search and conversion optimization. Previously, Maria held several roles at TakeTours.com/GotoBus.com, where responsibilities included coordinating B2B product initiatives, leading SEO and SEM strategies, and managing conversion optimization efforts. Earlier in the career, Maria served as a Market Research Assistant at EIDOS Consultores, contributing to market research projects, and worked as a Teaching Assistant at UCAB. Maria holds a Bachelor's degree in Sociology from UCAB.