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Kyle Smith possesses extensive experience in strategic branding and media planning, particularly within the automotive and retail sectors. Currently serving as Director at Canvas Worldwide since May 2016, Kyle has held various strategic roles including Associate Director, Strategy Supervisor, and Brand Strategist, focusing on the Kia account. Prior roles include Strategist at Initiative and Assistant Strategist at OMD USA, where responsibilities encompassed client management, integrated media planning, and budget oversight for significant accounts like Wells Fargo and CKE/Hardee's. Kyle began a career in retail as Nike Brand Coordinator at Sports Authority, solidifying expertise in product merchandising and customer service. An academic background includes a Bachelor of Arts in Communication - Advertising from California State University, Fullerton and earlier studies at El Camino College.