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German Llodrat III is a seasoned digital marketing professional with extensive experience in various leadership roles. Currently serving as the Director of Digital Marketing at Canter Power Systems since August 2024, German previously held the position of Director of Digital Experience at Leonard Buildings & Truck Accessories from October 2020 to August 2024, where key achievements included developing UX/UI strategies for e-commerce and managing a centralized DAM resource center. Additional roles include Director of Marketing and Digital Marketing Manager at Leonard, Social Media Manager at Autoshop Solutions, and Digital Marketing Manager at Pecheles Automotive Group. German's early career began at 252 Digital and The Washington Daily News. German holds a Bachelor of Arts in History from East Carolina University and completed studies at Universidad de Granada.