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Joe Gradwell is the current CEO & Co-Founder of Campfire, leading the agency that focuses on translating client messages into stories that resonate with millennials and Gen Z. Prior to this, Joe held roles such as Media Director at SocialChain, where Joe helped grow the social media owner and publisher's audience to almost 80 million followers. Joe also founded GameByte, a social media brand, and worked as a Growth Hacker during their freelance years, amassing 6 million followers for a personal network. Joe's background includes a BSc (Hons) in Mathematics with Finance from the University of Leeds.