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Mª Luisa Nieto de Tadeo is an experienced professional in innovation, industry, and sustainability, currently serving as Técnico in these areas at Cámara de Comercio de Valencia since September 2019. Previous roles include CMO for B2B Marketing and Strategy at Nirvine KPI and marketing assistant positions at Nunna Online and Hofmann España. Mª Luisa's marketing expertise encompasses the creation of White Papers, customer satisfaction surveys, and competitive research. Mª Luisa holds a Master's degree in Creation and Management of Innovative Businesses from the University of Valencia and a Bachelor's degree in Business Administration from Florida Universitaria.