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Luis Martinez is an accomplished Visual Designer with extensive experience in the design and development of marketing materials across various channels, including print, digital, and retail, currently at Callaway Golf since January 2022. At Callaway Golf, Luis has contributed to numerous product launches, demonstrating expertise in packaging design, branding, and photography direction. As the Creative Director and founder of Elevant Studio since May 2019, Luis oversees all design and business operations, further showcasing strong leadership skills. Previous roles include Graphic Designer at Sun Bum, where responsibilities included designing online sales assets, as well as positions at Indicate Design Groupe and Tenddo Inc, where both design and project management were key responsibilities. Luis holds a Bachelor of Science in Design and Visual Communications from San Francisco State University, completed in 2017.