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Máximo Gavete Macías is a seasoned design professional currently serving as the Senior Brand Design Manager at Cabify since November 2024. With a rich background in design, Máximo holds the title of Director de Programa y profesor at INSTITUTO TRAMONTANA, alongside previous roles as Head of Design at Devengo and Brand and UI Designer at Soluble Studio. Additionally, Máximo has contributed as a mentor at UXER SCHOOL, specializing in UX Immersive and Visual Design Workshops. Freelance experience as a graphic designer spans from 2009 to April 2017, with earlier roles including Director de Arte at Producción Gráfica. Máximo earned a Licenciatura in Philosophy and a Técnico in Preimpresor y Diseño Gráfico from the Universidad de Sevilla.