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Héloïse Marchal is a seasoned professional in the fields of marketing and management, currently serving as Directrice associée at BUZZMAN since January 2024. Prior to this, Marchal founded Apparent, a Paris-based parenting support hub that offers holistic guidance to families from conception to the child's second year. Marchal has extensive experience in account management, having held senior positions at renowned agencies like Sid Lee and DDB Paris, where responsibilities included managing major clients such as KFC, Red Bull, and McDonald's. Educational achievements include a Magistère de Sciences de Gestion from Université Paris Dauphine and a Master 2 from the University of Buenos Aires.