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Bárbara Gomes is a seasoned professional in commercial expansion and sales strategies, currently serving as Head Comercial at Burh since January 2024. Responsibilities include driving area expansion, organizing KPIs, training teams, strategizing marketing efforts, and overseeing lead acquisition channels. Previously, Bárbara held a Sales Executive role at RM Farma Oficial, where duties involved training, client acquisition in the pharmaceutical sector, and supporting new associates post-sale. With earlier experience at G4 Educação and Factorial HR, Bárbara has led sales teams and developed innovative HR programs. Bárbara's educational background includes pursuing a degree in Marketing from Centro Universitário FMU | FIAM-FAAM.