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Salim Bachmid is an experienced marketing professional currently serving as the Head of Creative Marketing at Bukalapak since March 2018. In this role, Salim assists the VP of Marketing with communications and project management, leads a creative team in producing diverse marketing collateral, and collaborates closely with the Brand department to develop effective marketing strategies. Prior to Bukalapak, Salim held positions including Senior Creative Marketing Manager at Advantage Advertising and Creative Group Head at Handoko, as well as various roles in copywriting and creative leadership at Fortune Indonesia Tbk, Leo Burnett Group Indonesia, and Dentsu Strat. Salim's educational background includes a Diploma in Advertising from Universitas Gadjah Mada.