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Odile Jagsch is a Senior Business Consultant in CX Strategy & Transformation at msg, with a focus on guiding brands toward customer centricity since August 2021. Odile Jagsch has accomplished various consultancy programs, including building customer journeys for financial services, revamping customer feedback management for a B2B organization, and implementing customer feedback platforms. Prior to this role, Odile Jagsch spent a decade at Kantar in multiple capacities, culminating in the position of Global Associate Director for Customer Experience, where involvement in real-time and strategic CX programs was key. Odile Jagsch holds a Diplom in Psychology from The Julius Maximilians University of Würzburg and has studied as an Erasmus student at Universidad de Granada, along with completing German Abitur at Deutsche Schule Athen.