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Mirko Stefan Jeck is a seasoned professional with extensive experience in marketing, brand management, and corporate strategy. Currently serving as Vice President for Siemens Brand License Management and Siemens Brand Enforcement at BSH Home Appliances Group since May 2006, Mirko has also held the position of Director of Corporate Initiative Marketing Excellence. Prior to this, Mirko was Geschäftsführer at WinWinConsult MSJ Managementberatung from 2004 to June 2012, focusing on marketing and sales strategy. Mirko's earlier career includes a decade as a Partner at Roland Berger Strategy Consultants and roles at Hoechst AG, where responsibilities included export marketing and sales for pigments and plastics. Mirko holds a Diplom-Kaufmann in International Business Administration from WHU – Otto Beisheim School of Management, along with MBA qualifications from Esade and Texas A&M University, and completed secondary education at Adolf-Reichwein-Gymnasium Heusenstamm.