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Guillaume Lacroix is the current CEO at Brut. Guillaume has an extensive background in the media industry, having served as co-fondateur at Studio bagel, Directeur général at Black Dynamite Production, and Producteur at TF1 le Groupe. Guillaume has been instrumental in the success of each of these companies, and their experience and leadership have made him a valuable asset to Brut.

Guillaume Lacroix did their maitrise in Sciences politiques et gouvernement at Sciences Po Grenoble. Guillaume graduated from Solon high school in their senior year.

Some individuals on their team include Olivier Hory - VP, Engineering, Anne Bérard - Chief Marketing Officer, BrutX, and Elsa Darquier-Fournier - Chief People Officer & Chief Sustainability Officer.