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Juan Carlos Sanchez is an experienced media and business professional with a strong focus on audience insights, analytics, and strategic planning. As the Co-Founder Managing Director of FamilyPlayland since December 2020, Sanchez has developed a platform delivering family-friendly content tailored for Hispanic families. Currently serving on the advisory boards of technology and parent engagement committees at Broward County Public Schools, Sanchez also works as a Strategic Consultant for OrkaTV. Previous roles include Multiplatform Media Planning Lead at NBCUniversal Telemundo Enterprises and Vice President of Audience Insights and Analytics at Sony Pictures Television, where Sanchez led significant departmental transformations and implemented innovative data-driven strategies across media operations in Latin America. With a solid educational background that includes degrees in Business Administration and entrepreneurial studies, Sanchez combines practical experience with academic insights to influence media and advertising initiatives effectively.