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Carol Harrison is an accomplished marketing professional with extensive experience in brand and marketing strategy, currently serving as Director of Brand and Marketing Strategy at British Business Bank since July 2019, overseeing the development of the bank's brand proposition and marketing initiatives for small businesses. Previously, Carol operated as a self-employed marketing consultant, supporting various businesses in brand and communications challenges, and held key roles at Aldermore Bank PLC, Saffron Building Society, UIA (Insurance) Ltd, and F&C Asset Management, focusing on brand development, customer communication, and strategic marketing implementation. Educational qualifications include a CIM Advanced Certificate in Marketing from Barnet College and a BA (Hons) in Recreation & Tourism Management from Sheffield Hallam University.