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Anastasia Pecquet is an accomplished professional with extensive experience in client servicing and research management. Currently serving as Associate Director at Branding Science Group since March 2022, Anastasia manages dedicated clients, drives financial targets, and leads tailored research projects addressing key business questions. Previous roles include Research Manager at Hall & Partners, where strategic insights were provided to enhance brand strategies, and Associate Director at Zenith, focusing on understanding consumer behavior through various research methodologies. Anastasia’s career began with consumer insights roles at Europanel and Unilever, among others. Holding a Master of Science in Digital Marketing & International Project Management from SKEMA Business School, Anastasia possesses a strong foundation in marketing and project management.