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Kaanchan Shah possesses extensive experience in marketing and business leadership, currently serving as Marketing Head and Business Head at Bagline.com. Previous roles include Head of Marketing Communications at Pittie Group and AVP MARCOM in the same organization. Kaanchan has also held significant positions such as Senior Vice President of Digital Strategy at Eggfirst Advertising and Design Pvt. Ltd., and Head of Brand & Marketing at Richfeel Health & Beauty Pvt Ltd. Additionally, Kaanchan was DGM Marketing at Tara Jewels Limited. Educationally, Kaanchan holds a degree in Brand Communication and Advertising from MICA | The School of Ideas, completed in 2010.