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Sally Niu is an accomplished Product Manager with extensive experience in driving product development and innovation across multiple companies. Currently at Braintrust, Sally focuses on creating real-world token use cases for community empowerment. Previous roles include significant contributions at Instawork, where Sally established a new product pillar that quadrupled the addressable market and improved algorithm performance, and at UpOrder, where Sally led a Product-Led-Growth transformation post-merger. Prior experience as a Demand Generation Specialist at Smile.io included designing successful conversion strategies, and as a Marketing Manager at Boiron Group, Sally founded and managed a marketing team while developing a multi-channel marketing system. Sally holds a Master's degree from the University of Toronto and a Bachelor's degree from Peking University, along with certifications in Product Management.