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Cynthia Smith

Senior Director, Digital Acquisition & Retention at Bose

Cynthia Smith is a seasoned marketing professional with extensive experience in digital acquisition and retention. Currently serving as Senior Director at Bose Corporation since July 2014, Cynthia leads a team of 30 marketers across North America, Europe, and Asia Pacific while reporting directly to the Chief Marketing Officer. Prior to this role, Cynthia held various positions at iProspect from 2007 to 2014, culminating in the role of Vice President, Managing Director, where oversight included a team of over 60 employees and the development of digital marketing strategies for more than 15 Fortune 500 clients. Earlier experience includes roles at Harvard University. Cynthia Smith holds degrees in Exercise Science & Sports Nutrition from Marywood University and Bachelor of Science from the State University of New York Cortland.

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